Practical AI for growing businesses

Less busywork.
More business.

A better website. Faster follow-up. Less admin.
Useful AI, built around the work you actually do.

For our two build-first offers:
See the complete result. Pay only if you like and accept it.

✦
✧
YOUR NEXT CHAPTER
your business.About  Services  Contact
MADE FOR WHAT YOU DO BEST

Your expertise.
A clearer stage.

Let’s talk
✦
A clear storyA useful next stepMade to grow
Inquiry → next stepA little less chasing.
✦
Built first.
Your choice.
No build deposit.
A glimpse of what’s possible · illustrative design

Familiar tools. Built for local service businesses and growing teams.

HubSpot
QuickBooks
Shopify
Zapier
OpenAI
Anthropic
Platforms we can build with · no partnership or client endorsement implied
Clear scope upfront Human handovers Costs you can understand Work you can inspect
A different way to get started

We build it first.
You decide after.

Start with a complete website or a connected inquiry-to-appointment workflow. Agree the scope and price, see the whole thing work, then make your buying decision.

If you decline the finished result, no build fee is due. Testing and silence are never acceptance. See how the choice works

A familiar foundation

We connect the tools
you already use.

No need to rip and replace your software. We build AI workflows that sit securely on top of your existing infrastructure.

Salesforce
Customer relationships
HubSpot
Sales & marketing
QuickBooks
Accounting
Shopify
Commerce
n8n
Workflow automation
Zapier
App connections
Make
Visual workflows
OpenAI
AI models
Anthropic
AI models

Your accounts. Purpose-limited access. Human approval where it matters.
We confirm integration availability, plan requirements and data handling before agreeing your scope.

Life after the build

Day two.
A little more breathing room.

What useful automation can look like in an ordinary working week. Realistic scenarios for the jobs that keep your team busy.

Illustrative business scenarios · fictional businesses and modeled outcomes

01 / LOCAL SERVICES

Rowan Home Services · example business

The call after closing still has a next step.

The problem
After-hours inquiries sit in voicemail until the next morning.
The build
An AI receptionist captures the job, checks approved service rules and sends a structured handoff to HubSpot.
ILLUSTRATIVE RESULT8 additional appointment opportunities / month
See the workflow & assumptions
02 / PROFESSIONAL SERVICES

Northline Advisory · example business

A promising inquiry doesn’t get lost in a tab.

The problem
The team copies incoming leads between inboxes, spreadsheets and a CRM.
The build
A connected inquiry workflow uses Make to prepare CRM records, draft approved replies and flag exceptions for review.
ILLUSTRATIVE RESULT14 hours / week of repetitive handling addressed
See the workflow & assumptions
03 / FIELD OPERATIONS

Cedar Operations · example business

Less retyping. More time to check what matters.

The problem
Completed job forms have to be retyped before the books can be updated.
The build
A document workflow extracts key fields, flags missing details and prepares a QuickBooks handoff after human approval.
ILLUSTRATIVE RESULT100 job forms / week ready for a single review queue
See the workflow & assumptions
Good work starts with clarity

No leap of faith
required.

A straightforward path for our two build-first offers.

01

Agree what “done” means

The full scope, inputs, fee, review arrangements, and running costs. Clear before we start.

02

Build the whole thing

Every agreed page or workflow step, connected and tested in a safe review environment.

03

Try it. Ask questions.

Review the finished build and the test record. Use the refinements agreed in your scope.

04

Make your choice

Like it? Explicitly accept and pay. Not for you? Decline with no build fee.

See the work in motion

A little less abstract.
A lot more useful.

Click through a few small examples. They use fictional information to show the experience, including the points where a person stays in control.

Illustrative demo · sample business
FIELD & FORMThoughtful spaces.01 / 05
LANDSCAPE DESIGN STUDIO

A little closer
to the outdoors.

Gardens for quiet mornings,
long lunches, and everyday living.

Your next step, made clear

Find out exactly
where AI can
save you time.

Take the 2-minute AI Readiness Quiz. Tell us about your bottlenecks, and get an instant, customized automation blueprint for your business type.

  • One practical workflow to start with
  • A first-week action plan
  • Your tools, human checkpoints and measures
About 2 minutes · Free. No sales call required.
AI READINESS QUIZ01 / 04

Tell us a little about your business.

Business type
Team size
A useful starting point. No purchase commitment.
Useful AI. Human judgement.

You should know
what’s under
the hood.

Our approach to trust

Boundaries before buttons

Agree what the system may do, what it must ask, and when it hands over to a person.

Sources over guesswork

Approved knowledge, visible exceptions, and checks where accuracy matters.

A proper handover

Understand who owns the accounts, what it costs to run, and how to pause or change it.

A few fair questions

Let’s make
it clear.

Good decisions start with honest answers.

More questions, answered
How do your fees and software costs work?

We separate our management fee from your software costs. You own your accounts, you pay the vendors directly at cost, and you pay us to keep the system running flawlessly.

PAID TO PURPLECRAFT

Agency Retainer (Our Fee)

The agreed ongoing work that keeps your system useful.

  • Prompt engineering and refinement
  • Workflow maintenance and troubleshooting
  • API updates and integration upkeep
  • Human-in-the-loop governance and review
PAID DIRECTLY TO VENDORS

Software & API Costs

You own the accounts and pay the providers directly at cost.

  • OpenAI token usage or other model usage
  • Make / n8n plans and execution limits
  • CRM, booking, voice and messaging subscriptions
  • Hosting and other agreed third-party services

Your proposal separates the one-time build fee, any optional retainer, and estimated vendor costs. Included capacity, support hours and response terms are agreed in writing. Vendor usage can vary; limits and alerts are agreed before launch.

What kind of business is this for?

Owner-led businesses and growing teams with a clear customer or operational problem. That includes professional services, local services, consultancies, agencies, and other businesses where better follow-through or less repetitive work would help.

Do I need to know which AI tools to use?

No. Tell us what happens today, where work gets stuck, and what you want to improve. Tool choices come after the job is clear.

Is every service build-first?

No. Your Website Built First and Your Business Autopilot Built First use that model. The other six offers have their own agreed scope and payment terms.

What if I don't like the build-first result?

You can decline it without paying the build fee. You won't receive ownership or continuing use unless separately agreed. PurpleCraft covers the agreed build and testing costs before your decision. Existing business subscriptions continue as normal, with no required incremental charge to review the build.

Can you work with our current tools?

We'll check the actual integration options, access requirements, and limits before agreeing the work. Some connections need a different account tier or a simpler handoff.

Will this guarantee more sales or save a set amount of time?

No. We agree the system's capabilities and check that it works against the scope. Business results also depend on demand, your offer, team adoption, and other factors outside the build.

One good place to start

What would you love
to take off your plate?

Tell us what’s getting in the way. We’ll start there.

Let’s find your first winClear scope. Real examples. No pressure to buy.